Why Gift Cards?
In a world full of gifting options, why not choose the one that makes the most sense: gift cards! If you’ve received one, you know the rush you get when you get to walk into one of your favorite stores with that tiny piece of plastic burning a hole in your pocket. Or maybe you’ve chosen to shop online: in that case, you add a slew of items to your cart, and bypass the credit card information, right to that little gift card section. You enter your code and watch the price drop! Gift cards are widely recognized as a thoughtful way to make sure the gift’s recipient is getting something they actually want, with the added touch of thoughtfulness that the gift-giver put into choosing the right store to shop! With all that being said, we want to bring the joy of gift cards to your customers. Plus there’s something in it for your business as well! (Don’t worry, we’ll get to that next.) So why wait? The biggest gift-giving season is approaching: Beat the rush and be prepared for the holidays – order your gift cards with Winstar Payments today!
Now that we’ve covered why gift cards are the right choice when gifting this holiday season, let’s talk about what’s in it for you as a company! It may seem counter-intuitive, but let’s start at the bottom, more specifically: the bottom line. Did you know that up to 75% of consumers actually spend more than the card’s value at checkout? This gives your company a bigger opportunity to capture sales that you may have otherwise never even seen! Not only do they have the potential to boost sales, but loyalty too! Gift cards can act like a pocket-sized billboard for your brand for a few reasons: they occupy space in the recipient’s wallet, and get passed between hands during transactions. This also builds a stronger sense of brand awareness among the consumer and anyone around them who sees or hears about the exciting new gift they just bought from your company using a gift card. Here’s something else to think about: Maybe your company sells products or services that are cumbersome or otherwise difficult to give (and wrap). In that case, gift cards can be the perfect way to get your goods into the hands of more consumers!
Now that you’ve hopefully made the wise decision to invest in gift cards for your business, you may be thinking: how do I get started? Well, you’ve come to the right place! Here at Winstar Payments, we are committed to offering your company high quality, custom gift cards and competitive pricing. With our gift card platform, we provide the lowest prices, along with unlimited transactions, assistance with set up and training, and even transaction reporting. Another reason to get your company’s gift cards with us: Our gift cards are compatible with most point-of-sale and standalone systems. So what are you waiting for?! We are so excited to see what gift cards can do for your business! And we want to help you kickstart your gift card program by offering free shipping for any cards ordered in September!