At Winstar, we take customer management seriously. We understand that your customer base is your most important asset and we are here to help you manage it. Our Customer Management System starts with a private label rewards program, because who doesn’t love rewards?! The daily data generated from your rewards program is fed into your custom reporting and email marketing engine, giving you the ability to send anytime or trigger email messages. You may be wondering: What can it tell me about my customers? Well, what do you want to know? How about how many times per month each customer visits, or what each customer is worth annually to your business? Maybe you want a list of all your customers you haven’t seen in 30 days. Simply put the parameters in for what you want to know and the system will run your report!
We also offer integrated email services with the help of our proprietary email editor, which makes sending professional quality emails simple. You can choose from one of over a dozen themed headers and the system will add an image of your rewards card and business information. Then, just create the rest of your content and preview the complete message before sending. For professionals, enter your HTML source code and away you go! Another favorite of ours is our trigger email tool, which allows you to create a message and select from 10 criteria to ‘trigger’ the message to be sent. Think of it this way: Imagine having a discount good for dinner only automatically sent to any customer who after 5 visits, has only been in for lunch. No need to imagine any more, our system will do it and the best news is it’s all automated!
Now, let’s review the benefits for your business. To start, you’ll see an increase in the average ticket. Why? Because businesses with a customer rewards program often see 10-25% increases in the average ticket between members and non members. Next, it will build customer frequency. In fact, your business will get at least one additional visit per month by up to 50% of your enrolled customers. It’ll also enhance word of mouth marketing: studies show that people are 70% more likely to talk about your business when actively involved in a rewards program. But wait, there’s more! Our customer management program will also help you fight customer attrition. You’ll know exactly when you are losing a customer with our attrition report and react accordingly with a personalized email to get them back. It will also increase your branding efforts! We can help you enhance your brand with custom cards, enrollment forms and marketing materials. Also, we offer unlimited transactions every month with no overage fees. Plus, you can have your loyalty card double as a gift card, or even choose a separate card design…the choice is yours! All of this comes with flexible payment terms that one of our agents can help with.
Contact us to learn how your business can maximize the value of your customer base today by calling (888) 418-8026 or emailing us at info@winstarpayments.com.
